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SUMMARY
The Director, Marketing Communications leads INPUTs marketing communications initiatives, including sales collateral, presentations, direct marketing communications, advertising and media efforts.
QUALIFICATIONS
Four-year college degree or higher with major in Marketing, Communications or related field, from a top tier school.
Ten years experience in Marketing Communications or related field. Six years experience in B-to-B marketing in a strong marketing-centric organization; technology marketing experience preferred.
Six years experience in the preparation of sales collateral, email and direct mail promotions, advertising, newsletters, sales tools and presentations.
Six years experience in drafting media releases and corresponding with the media.
Public sector marketing experience preferred in any of following areas: Information Technology, Defense, Health Care, Homeland Security, Justice/Public Safety and Social Services.
Excellent computer (Microsoft Office), desktop publishing (Adobe Products) and Internet skills required.
Outstanding writing, editing and proofing skills.
Excellent personal and project management skills.
Ability to think strategically and suggest creative solutions.
Excellent attention to detail and follow-up.
Strong communication, analytical and interpersonal skills.
Ability to meet tight deadlines.
Experience managing a team of Marketing Communications professionals.
DUTIES & RESPONSIBILITIES
Responsibilities include, but are not limited to the following:
Lead and manage a team of Marketing Communications professionals.
Manage Marketing Communications projects and activities.
Manage marketing activities related to product launches and major enhancement roll outs.
Manage Marketing vendor relationships.
Liaison to Sales and Member Services for Marketing Communications activities.
Oversee production and distribution of marketing communications materials, such as brochures, white papers and product sheets.
Oversee email and direct mail communications for lead generation.
Oversee target lists and publications for lead generation within product set.
Oversee content and promotion schedule for print advertising campaigns.
Measure and report on effectiveness of Marketing Communications activities.
Pursue speaking opportunities at industry events for executives.
Other appropriate tasks as assigned.
The Director, Marketing Communications must comply with INPUT standards, practices, and procedures.
COMPENSATION RANGE
Structure: Base salary plus Performance Based Bonus Plan
Range: Base Salary $100,000 - $110,000
Please put DIRECTOR, MARKETING COMMUNICATIONS in the subject line of your email. Thank you.
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- Location: Reston
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