Search Engine Marketing Coordinator - Growing Company (Tysons Corner, VA)
With business booming, our Marketing Department is expanding! We seek a highly motivated and savvy individual to join our team in a new, full-time Search Engine Marketing role. Modern, innovative, and continuing to thrive in a down economy, we offer a distinctive, cutting-edge technology and unparalleled service to both residential and business consumers nationwide. If you have the experience, and are looking to join a thriving business, then apply today.
The Search Engine Marketing Coordinators primary responsibilities are to focus on the management and growth of paid search (PPC) marketing campaigns, as well as, SEO and other online marketing initiatives.
Specific Responsibilities include:
Drive paid search engine marketing (PPC) efforts including keyword generation, creative testing, bid management, landing page optimization, reporting, and budget management.
Drive landing page optimization and conversion initiatives to maximize paid search spend and lead conversion.
Support search engine optimization (SEO) and marketing efforts through ongoing analysis and reporting of website metrics; and implementation of SEO initiatives.
Communicate regularly with internal groups, including sales and customer service, regarding marketing initiatives.
Support other marketing projects including initiatives to increase social media opportunities and facilitate customer reviews.
Job Requirements
Minimum 3-5 years SEM paid search (PPC) and SEO experience
Strong knowledge of SEM/SEO methods and best practices
Familiarity and experience with Google, Yahoo, MSN; bid management tools; PPC and SEO analytics; and Web analytics
Strong verbal and writing skills
Experience with marketing automation systems (Eloqua), ecommerce, or HTML a plus
Proficiency with basic office suite tools Excel, Word, PowerPoint
Excellent time and project management with exceptional attention to detail
Desire and demonstrated ability to handle multiple projects simultaneously
Self-motivated and energetic individual with a high level of initiative and thrives working a fast-paced environment
Education level - BA/BS
- Location: Tysons Corner
- Compensation: Please send salary requirements with reply
- Principals only. Recruiters, please don't contact this job poster.
- Please, no phone calls about this job!
- Please do not contact job poster about other services, products or commercial interests.